Post Tagged with: "real estate marketing"

Sellers Lost $1 Billion Skipping the MLS—Here’s How to Avoid That Mistake

Sellers Lost $1 Billion Skipping the MLS—Here’s How to Avoid That Mistake

If someone told you that selling your home off-market could cost you thousands—would you still do it? That’s exactly what happened to home sellers across the country who chose to sell outside the MLS (Multiple Listing Service)—the main database where real estate agents list homes for sale. A new Zillow study found that sellers lost $1 billion in 2023 and 2024 by opting for private sales. On average, those homeowners walked away with $4,975 less […]

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Open Houses vs. Digital Tours: Why Both Matter in 2024

Open Houses vs. Digital Tours: Why Both Matter in 2024

When it comes to selling your home, one of the biggest questions sellers have is: “Do open houses still work?”  With so many digital tools available, from virtual tours to high-resolution photos, it might seem like open houses are a thing of the past. But in 2024, we’re seeing a comeback. If you’re thinking of selling your home, here’s why open houses might still be one of your best strategies—especially with buyer demand and seller […]

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